How leaky is your sales engine? Here's how to find out
Most sales teams only measure their win rate at the end — not where they're losing deals along the way. Take a free self-assessment with 11 checkpoints and get a full report back.
Most sales teams measure one thing: the win rate at the end of the quarter. That tells you that you're leaking — not where.
A sales engine is like a pipe system. It rarely leaks in one place at full force — it leaks a little at every joint: a deal that should have been filtered out early, a meeting without a real decision-maker present, a proposal that sits too long without follow-up. Each leak is small enough that no one raises the alarm. Together, they're the difference between a healthy pipeline and one that's slowly draining.
Why most teams don't catch it until it's too late
The problem with only measuring the end result is that it hides where in the process things go wrong. Two sales teams can have identical win rates for completely different reasons — one loses at qualification, the other at follow-up after the proposal. Without looking at each stage individually, it's impossible to know which improvement would actually move the needle.
A free self-assessment of the whole engine
We built a self-assessment that walks through 11 concrete checkpoints across the entire sales process — from how leads come in, through qualification and meetings, to proposals and follow-up. It takes five minutes, requires only honest answers, and you get a complete results report straight to your inbox — measured against documented benchmark figures, not guesswork.
The assessment is built on our own methodology, The Commercial Engine.